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In this video, you'll learn how to create, train, and publish Predictive Models in Predictive Studio - SAP Marketing Cloud. Predictive models use algorithms and historical data to calculate…

In this video you will see Audience setup in SAP Customer Data Platform. Audiences are groups of customers based on profile attributes, segments, and activity indicators.

In this video you will see Journeys setup in SAP Customer Data Platform. Journeys enable marketers to deliver personalized experiences to their customers.

In this video you will see the search functionality to search customers in SAP Customer Data Platform.

In this video we'll take a quick look at the way of getting data out of the SAP Customer Data Platform, which is Destinations.

In this video you will see how to setup a SAP CIAM connector. SAP Customer Data platform offers a list of connectors to choose from.

Please note: this video is outdated and has been archived. In order to browse up-to-date content, please go back to the main page of openSAP MicrolearningIn this video you the sources section of the…

In this video you will see creating a processing purpose. Processing purpose is a fundamental part of the overall setup. As this is the privacy aspects of customer data, it is a big building block of…

In this video you will look inside the Profile entity. The first step of setting up SAP Customer Data is to add additional fields to the data model.

This video demonstrates how to create three types of filters in embedded analytics for SAP SuccessFactors Incentive Management: A Story Filter, a Page Filter and a Filter for specific…