SAP Customer Data Platform
The SAP Customer Data Platform helps businesses better serve their customers by connecting many types of customer data, so as to deliver omni-channel experiences. The SAP Customer Data Platform connects customer data from a multitude of sources and organizes and presents the data so that it is easier to understand what the customer is doing, when the customer is doing it, and if applicable, why the customer behaves in a certain way. The SAP Customer Data Platform provides the tools to deliver an improved customer experience, while maintaining the customer’s rights to data privacy. Experts are responsible for the configuration, implementation or ongoing support of SAP Customer Data Platform. Examples: Administrators, Consultants, Architects, & Developers. Access the Experts Channel for a selection of playlists or choose the Video Library tab to access all videos that are relevant for SAP Customer Data Platform.
The SAP Customer Data Platform helps businesses better serve their customers by connecting many types of customer data, so as to deliver omni-channel experiences. The SAP Customer Data Platform connects customer data from a multitude of sources and organizes and presents the data so that it is easier to understand what the customer is doing, when the customer is doing it, and if applicable, why the customer behaves in a certain way. The SAP Customer Data Platform provides the tools to deliver an improved customer experience, while maintaining the customer’s rights to data privacy. Experts are responsible for the configuration, implementation or ongoing support of SAP Customer Data Platform. Examples: Administrators, Consultants, Architects, & Developers. Access the Experts Channel for a selection of playlists or choose the Video Library tab to access all videos that are relevant for SAP Customer Data Platform.
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In this video, we’re going to create a new audience, manually activate it, and then view its contents. You can view the documentation on the SAP Help Portal for…
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In this video, we’ll create a new action for the destination application in the Actions feature of the SAP Customer Data Platform. You can view the documentation…
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In this video, we’ll show you how to create a “Book Readers” segment based on the total number of BookView Activity Indicators. Before we define a…
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In this video, we’ll take a tour to get familiar with the layout of the Customer Data Platform console and its functionalities. You can view the documentation on…
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In this video, we are going to ingest Customer Data by setting up an Event in the SAP Customer Data Platform. You can view the documentation on the SAP Help Portal…
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In this video, we’ll walk you through the matching and merge rules feature of SAP CDP. We’re going to create a new matching rule and an attribute merge…
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In this video, we’re going to organize a CX Flow into a Milestone inside a new CX Journey. You can view the documentation on the SAP Help Portal for more…
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In this video, we’ll walk you through the customer schema features of the SAP Customer Data Platform. First, we’ll add new attributes to the Profile…
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In this video, we’ll walk you through the processing purpose feature of SAP Customer Data Cloud. We’re going to add a new processing purpose and then check…
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In this video, we’ll walk you through the activity indicator features of SAP CDP. We’re going to create two new Activity Indicators and then see how they…
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In this video, we’ll walk you through the application library feature of the SAP Customer Data Platform, and setup a source Application from scratch. You can…
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In this video you will see the search functionality to search customers in SAP Customer Data Platform.
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In this video you will see how to setup a SAP CIAM connector. SAP Customer Data platform offers a list of connectors to choose from.
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In this video you will learn the sequence of steps to configure the different sections of the overall setup for SAP Customer Data Platform. This video gives you a…
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In this demo, we show you a practical use case to demonstrate the features and functionalities of SAP Customer Data Platform, as well as take you inside the…
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In this video, we will introduce the SAP Customer Data Platform. This next generation CDP is the newest product of our Customer Data Management Solutions that allows you…