SAP Marketing Cloud
SAP Marketing Cloud is a cross-industry solution that enables marketing- and sales teams to understand the real-time intent of each customer and dynamically deliver individualized and relevant experiences across channels. Experts are responsible for the configuration, implementation or ongoing support of SAP Marketing Cloud. Examples: Administrators, Consultants, Architects, & Developers. A Business End User performs a wide range of tasks that allow for the optimal use of SAP Marketing Cloud and enables them to perform their everyday work. Examples: Sales Reps, Service Agent, Content Manager, & Marketeer. Pick the Role that best suits you below or choose the Video Library tab to access all videos that are relevant for SAP Marketing Cloud.
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From SAP Microlearning
Wouldn't you like to see how your e-mail is displayed to your customers and how it looks on various devices before you send it out? In this video, we’ll… -
From SAP Microlearning
In this video, you’ll learn how to create and personalize your email in Content Studio. -
From SAP Microlearning
Do you want to learn how to access and utilize the In-App Help in SAP Marketing Cloud? Watch this video to learn! -
In this video, you'll learn how to create an email using the Campaigns app.
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In this video, you'll learn about campaign terminology, the use of templates, status management, A/B testing, and other topics corresponding to Campaign Automation.
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Now, what's the use of understanding the processing of imported contact data in SAP Marketing Cloud? Well, you prepare your contact data upload by configuring the…
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This video will teach you how to use the new Data File Load App to upload data such as contact information and marketing permissions to the SAP Marketing Cloud. Please…
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In this video, we’ll introduce the new Change Log tab in the Campaigns app.
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In this video, we will introduce two new operational reports available in SAP Marketing Cloud, which are the Campaign Action Execution Schedule and the Campaign Action…
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In this video, we will be looking into the health check feature for campaigns, which are carried out on the Check Your Marketing Solution app.
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In this video, you'll learn about how to enable a custom business object for a B2B relationship segmentation object and use it in segmentation.
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In this video, you'll learn about the new marketing cloud feature, Sanity Check, which helps you keep your segmentation healthy and how to use it.
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In this video, you’ll learn how to create custom analytics stories if the standard stories of SAP Marketing Cloud do not cover your use case.
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This video gives you an overview of the integration possibilities of SAP Marketing Cloud with social media and Google Analytics.
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This video gives you an overview of the integration possibilities of SAP Marketing Cloud with other SAP products.
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Welcome to Part 4 of the Marketing Analytics Extensibility video series. In this video, you'll learn about data migration.
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Welcome to Part 2 of the Marketing Analytics Extensibility video series. In this video, you'll learn how to create a “Custom Analytical Query” using…
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Welcome to Part 3 of the Marketing Analytics Extensibility video series. In this video, you’ll learn how to create SAP Analytics Cloud models and stories…
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Welcome to Part 1 of the Marketing Analytics Extensibility video series. In this video, you'll learn how to create “Custom CDS Views” in SAP Marketing…
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In this video, you'll learn how to create, train, and publish Predictive Models in Predictive Studio - SAP Marketing Cloud. Predictive models use algorithms and…