Search for tag: "marketing cloud"

Discovering the Emarsys Automation Solutions in SAP Emarsys Customer Engagement

This video introduces Emarsys’s Automation solutions, Automation Center and Interactions, which help create omnichannel customer journeys using multiple nodes to solve marketing challenges. It…

From  SAP Microlearning 0 likes 20 plays

Working with Mobile Engage Push in SAP Emarsys Customer Engagement

In this video, we introduce our Mobile Engage product and its Push function. You will learn about how to drive engagement through mobile apps by setting up and automating personalized push…

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Introducing Web Extend and Predict Data Sources in SAP Emarsys Customer Engagement

This video introduces Web Extend and Predict Data Sources, essential tools within Emarsys for 1:1 personalization. It explains how Web Extend collects visitor interaction data on your website, how…

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Exploring Web Recommendations in SAP Emarsys Customer Engagement

This video discusses the predict web recommendation engine, which analyzes the online behavior of your customer base and serves personalized product recommendations.

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Exploring Email Recommendations in SAP Emarsys Customer Engagement

This video introduces Predict, Emarsys's machine learning-powered recommendation engine that personalizes product suggestions for customers via email and web channels. It walks through different…

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Creating Web Push Campaigns in SAP Emarsys Customer Engagement

Learn how to effectively utilize web push notifications to engage customers across desktop and mobile browsers, increasing conversions and enhancing the customer journey. Discover key strategies for…

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Managing SMS and MMS Campaigns in SAP Emarsys Customer Engagement

Learn how to utilize SAP Emarsys SMS and MMS channels to reach your customers effectively, create personalized campaigns, and optimize engagement. Explore SMS vendor integration, campaign setup,…

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Explaining Lead- and Account-Based Marketing in SAP Marketing Cloud

In this video, you will learn how SAP Marketing Cloud helps you to nurture and qualify demand to hand over to your Sales department. You will also see how SAP Marketing Cloud allows you to apply a…

From  SAP Microlearning 0 likes 92 plays

Creating Multichannel Campaigns in SAP Marketing Cloud

In this video, you will discover how to create multichannel campaigns by leveraging the capabilities of external platforms on top of SAP Marketing Cloud.

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Configuring Target Group in SAP Marketing Cloud

In this video, you will learn about target group configurations in SAP Marketing Cloud and how you can customize them to suit your needs.

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Explaining Marketing Analytics in SAP Marketing Cloud

In this video, you will learn about the marketing analytical capabilities of SAP Marketing Cloud. Marketing Analytics provides a rich set of real-time analysis tools that marketers can use for…

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Introducing E-Mail Deliverability in SAP Marketing Cloud

E-mail marketing is a very effective marketing tactic, becoming one of the most important channels for marketing in today’s digital economy. But it’s not easy to reach your…

From  SAP Microlearning 0 likes 68 plays

Accessing Embedded Analytics in SAP Marketing Cloud

This video introduces key embedded analytic features and how to access a variety of embedded analytics stories, reports, and analytical apps in SAP Marketing Cloud.

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Working with Digital Ads in SAP Emarsys Customer Engagement

In this video, you’ll learn more about Digital Ads based on the use case of engagement with customers who unsubscribed from emails on social channels.

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Configuring a Webhook Node in Automation Program in SAP Emarsys Customer Engagement

In this video, you learn more about the Webhook node presets and how to configure it in Automation Programs.

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Exploring the Implementation Steps in SAP Emarsys Customer Engagement

This video provides an overview of the SAP Emarsys Customer Engagement implementation key steps and topics you have to consider before the implementation starts.

From  SAP Microlearning 1 likes 114 plays

Using Conditions in Emails in Content Studio of SAP Marketing Cloud

In this video, you’ll learn how to leverage conditions to personalize your emails.

From  SAP Microlearning 1 likes 64 plays

Creating Webhook Node Presets in SAP Emarsys Customer Engagement

In this video, you learn more about the Webhook node presets and how to create it for Automation Programs.

From  SAP Microlearning 0 likes 191 plays

Creating Web Channel Campaigns in SAP Emarsys Customer Engagement

This video shows how to use Web Channel, a powerful tool to display personalized content on your website by using SAP Emarsys database's real-time session data and historical CRM data.

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From  SAP Microlearning 0 likes 209 plays

SAP Marketing Cloud | What's New 2402 - Webcast

Join the Marketing Cloud What's New Webcast for 2402 with SAP Marketing Cloud Product Management. Learn about the latest developments in SAP Marketing Cloud and get first hand insights on new…

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From  SAP Microlearning 0 likes 34 plays