Welcome to the SAP Marketing Cloud Experts Channel. SAP Marketing Cloud is a cross-industry solution that enables marketing- and sales teams to understand the real-time intent of each customer and dynamically deliver individualized and relevant experiences across channels. Experts are responsible for the configuration, implementation or ongoing support of SAP Marketing Cloud. Examples: Administrators, Consultants, Architects, & Developers. To get started, watch the videos in the following playlists. To navigate back to all videos, click here. Also, check out available webinars here. To receive notifications for newly added videos, please subscribe to the channel.
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In this video, you'll learn about campaign terminology, the use of templates, status management, A/B testing, and other topics corresponding to Campaign Automation.…
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Now, what's the use of understanding the processing of imported contact data in SAP Marketing Cloud? Well, you prepare your contact data upload by configuring the…
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In this video, we will introduce two new operational reports available in SAP Marketing Cloud, which are the Campaign Action Execution Schedule and the Campaign Action…
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In this video, we will be looking into the health check feature for campaigns, which are carried out on the Check Your Marketing Solution app. NOTE: There are many…
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In this video, you'll learn about how to enable a custom business object for a B2B relationship segmentation object and use it in segmentation.
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In this video, you'll learn about the new marketing cloud feature, Sanity Check, which helps you keep your segmentation healthy and how to use it.
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In this video, you’ll learn how to create custom analytics stories if the standard stories of SAP Marketing Cloud do not cover your use case.
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This video gives you an overview of the integration possibilities of SAP Marketing Cloud with social media and Google Analytics.
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This video gives you an overview of the integration possibilities of SAP Marketing Cloud with other SAP products.
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Welcome to Part 4 of the Marketing Analytics Extensibility video series. In this video, you'll learn about data migration.
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Welcome to Part 2 of the Marketing Analytics Extensibility video series. In this video, you'll learn how to create a “Custom Analytical Query” using…
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Welcome to Part 3 of the Marketing Analytics Extensibility video series. In this video, you’ll learn how to create SAP Analytics Cloud models and stories…
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Welcome to Part 1 of the Marketing Analytics Extensibility video series. In this video, you'll learn how to create “Custom CDS Views” in SAP Marketing…
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In this video, you'll learn how to create, train, and publish Predictive Models in Predictive Studio - SAP Marketing Cloud. Predictive models use algorithms and…
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In this video, you will find out how to collect survey responses in SAP Marketing Cloud using the Actions Functionality of Qualtrics. Please note, that this video…